Are you keeping the top of your sales funnel full? When Renee used her store’s data to build her Sales Funnel, she was shocked to discover that she was failing to keep the top of her sales funnel full. The good news was that she had been doing a great job of converting the people she had in her Sales Funnel. The bad news was that she only had a tiny Audience of 26,000 at the top of her Sales Funnel. We recommend that all stores set a goal to have 100,000 - 200,000 people in your top of funnel au