Research from Harvard’s Project Implicit shows that most people, across all races and backgrounds, harbor implicit (unconscious) racial biases—even when they consciously believe in equality. These biases are shaped by societal exposure, media, upbringing, and cultural narratives. • Study: [Greenwald, McGhee, & Schwartz, 1998] – They developed the Implicit Association Test (IAT), which has revealed widespread implicit racial bias across millions of participants. | Pleasant Productions