Lashes are not my ministry. I’m clumsy at applying them. The thought of tweezers near my eyes frightens me. I watch all the tutorials and I read the directions on the falsies packs several times, yet ...

In this video, a makeup tutorial is presented featuring the application of "Impishly" fake eyelashes. The tutorial includes product discussions on: - Eyeliner: MAC Graphblack Eyepencil and Sigma ...

Old-school beauty is officially having its moment again. From the glossy lips of the '90s to the dramatic lashes of classic ...

Magnetic lashes are marketed as easy to use and safe. But your eyes are important -- and delicate. Here's what you need to know about this cosmetic trend. These reusable products are in well-known ...

Kim Kardashian and Kanye West's daughter North West showed off her latest manicure—and the bold design was anything but average as it included spikes, piercings and a dangling charm.

Beauty trends in 2026 highlight a split between clean girl makeup and full glam. The choice reflects personal style as minimalism dominates daily wear and glam suits special occasions.

If you purchase an independently reviewed product or service through a link on our website, SheKnows may receive an affiliate commission. The hook here is the brush and the formula working together.

In middle school, I picked out my first-ever mascara from the aisle of my local Target — Maybelline’s Great Lash in the iconic green-and-pink tube. Now, armed with over a decade’s worth of experience ...

A major multinational beauty company is suing Walmart in federal court, accusing the retailer of selling counterfeit versions of its fragrance and skincare products on its website. In California ...

If your makeup has started looking a little "off" lately — settling into lines, feeling cakey, or just not sitting the way it used to — you're not alone, and you're definitely not doing anything wrong ...

The Senate candidate believes that Democrats can win by appealing to higher values. Can he succeed in the age of Trump?