朝日新聞社

Art and life converge as Yoasobi makes J-pop history

(This is the final part in a three-part series on how one short conversation between two salarymen led to the creation of global pop superstars.) Something was happening on TikTok. Two years after its ...
Yahoo

5 Years of YOASOBI: A Look Back at the Duo’s Unprecedented Rise to J-Pop Superstardom

YOASOBI celebrated its fifth anniversary on Oct. 1. The J-pop duo, consisting of composer Ayase and singer ikura, launched its career in 2019 as a group that turns creative writing into music. The ...
朝日新聞社

Producers tell how they grew Yoasobi’s fame throughout Asia

(This is part two in a three-part series on how one short conversation between two salarymen led to the creation of global pop superstars.) “This is awesome.” Masako Masuda remembers thinking this ...
Billboard

5 Years of YOASOBI: A Look Back at the Duo’s Unprecedented Rise to J-Pop Superstardom

Reflecting on five years of YOASOBI, the J-pop duo, consisting of composer Ayase & singer ikura. By Billboard Japan YOASOBI celebrated its fifth anniversary on Oct. 1. The J-pop duo, consisting of ...