SAN FRANCISCO (Reuters) - YouTube said on Thursday that video uploaders with more than 100,000 followers could start paid fan clubs on the service, one of several new features aimed at helping itself ...

YouTube creators are gaining a number of new tools to generate revenue from their videos outside of traditional advertising, as well as those that will help them better engage their fans, according to ...

Today, the company is expanding that effort and is making the option available to all YouTube partners, not just musicians. Also rolling out today, is a new merchandise provider, which will help beef ...

YouTube has made many changes of late in response to the scandals that its stars and content filters have brought about. But while many of these changes were made to appease authorities and sponsors, ...

It's been over a year since the "Adpocalypse," a complex restructuring of ad revenue shares, struck YouTube content creators. When it first hit, top creators were blindsided when their ad revenue ...

Merchandise isn’t a new concept for YouTube creators, but the company is partnering with Teespring to help creators design and sell merchandise straight through YouTube. Creators with at least 10,000 ...

YouTube channels can offer $4.99-a-month "channel memberships" that users can buy to access exclusive content. YouTube partnered with custom merchandise company Teespring to let creators sell their ...

GREENSBURG, Pennsylvania--(BUSINESS WIRE)--Spreadshop, a Spread Group brand, is partnering with YouTube to enable creators to use YouTube’s merchandise features ...

YouTube is having a busy day at VidCon 2018. Aside from launching Premieres, a feature that lets creators hype prerecorded videos with a public landing page, the company is also announcing new ways ...

YouTube has partnered with Merchbar to help artists sell official merchandise on their video pages. This collaboration allows artists with an official artist channel on YouTube to surface apparel, ...

As the pandemic has hit ad budgets, direct sales have become increasingly important for influencers across platforms like YouTube, Instagram, and TikTok looking to diversify their income streams.

Prominent YouTube merchandise company Mad Merch is switching its strategy and cutting some influencer clients. Mad Merch has worked with top influencers like James Charles and Liza Koshy in developing ...