Amazon continues to work to dominate the world of new-tech advertising. The company’s Amazon Web Services will launch a real-time bidding service for ad buyers and sellers called AWS RTB Fabric, with ...
In today’s fast-paced digital marketing landscape, artificial intelligence (AI) is revolutionizing how advertisers optimize ad bidding, target audiences, and maximize return on investment (ROI).
Unlike in the West, the Chinese online advertising market is still evolving. DSPs (demand-side platforms) and RTBs (real-time bidding) are only now starting to enjoy a high level of interest from ...
MemSQL, the leader in distributed in-memory database technology, recently announced that global digital-media holding company CPXi recently deployed MemSQL v3.0 in order to utilize all of the ...