Forbes contributors publish independent expert analyses and insights. Joan Verdon is a veteran retail reporter based in Northern New Jersey. Mattel delivered new evidence in its second-quarter ...

Mattel is accelerating its efforts to reduce reliance on Chinese manufacturing due to steep U.S. tariffs, aiming to decrease imports from China. The company plans to raise prices on some toys in the U ...

After reporting financial results that disappointed investors, Mattel is leaning into digital gaming and entertainment ...

Last week, President Donald Trump advised Americans that his trade war could result in children’s dolls costing “a couple bucks more.” That, at least, seems to have come to fruition. Mattel, the toy ...