Major League Baseball teams will have advertising on their helmets during the postseason. MLB said Friday it reached a deal for the postseason ads through 2027 with Strauss, a German apparel company ...

Major League Baseball teams will have advertising on their helmets during the postseason. MLB said Friday that it reached a deal for the postseason ads through 2027 with Strauss, a German apparel ...

As the MLB playoffs continues into the divisional round with the ALDS and NLDS, respectively, baseball fans are wondering why players' helmets are adorned on both sides with a large STRAUSS logo. Why ...

Major League Baseball continues to investigate sponsor placement on uniforms and batting helmets as a way to tap new revenue streams, but the question is, will it occur as part of the 2021 season? As ...

One of the most surprising uniform-related developments in recent years has been the emergence of batting helmets as a new hotbed of design innovation. Twelve of the 30 MLB teams are now using ...

The MLB postseason has a particular feel: cooler air, packed stadiums, and higher blood pressure. For the second straight year, there’s another distinguishing feature. Each hitter’s helmet bears the ...